As a social media manager, it’s important to reach as many people as possible and engage with your audience across multiple platforms. You may want to consider crossposting from Twitter to Mastodon to reach a broader audience and engage with a community that values privacy and control.

Mastodon is a decentralized, open-source social network that is similar to Twitter in many ways. Like Twitter, Mastodon allows users to post short messages, called “toots,” and interact with others through likes, replies, and hashtags. Mastodon also has many of the same features as Twitter, such as the ability to follow other users and create threads.

One key difference between Mastodon and Twitter is that Mastodon is decentralized, meaning that it is not owned or controlled by a single company. This means that Mastodon is not subject to the same censorship and algorithmic bias as centralized platforms like Twitter. Additionally, Mastodon offers more control over privacy and data, allowing users to choose which instances (server communities) they want to belong to and share their data with.

As a social media manager, By crossposting, you can share your content on both platforms without having to manage two separate accounts. This can save you time and effort while also allowing you to reach a new audience on Mastodon.

Benefits of crossposting

There are several potential benefits to crossposting between Twitter and Mastodon:

1. Reach a broader audience: By crossposting, you can share your content on both platforms, which can help you reach more people and potentially increase engagement with your content.
   
2. Save time and effort: Managing multiple social media accounts can be time-consuming and labor-intensive. By crossposting, you can share your content on both platforms without having to manage two separate accounts.
   
3. Engage with a new community: Mastodon is a decentralized, open-source social network that is similar to Twitter in many ways, but it has its own unique community of users. By crossposting, you can engage with this community and potentially gain new followers and insights.
   
4. Avoid censorship and algorithmic bias: Mastodon is decentralized, which means that it is not subject to the same censorship and algorithmic bias as centralized platforms like Twitter. By crossposting, you can share your content on a platform that values free speech and user control.
   
5. Improve privacy and data control: Mastodon offers more control over privacy and data than centralized platforms like Twitter. By crossposting, you can share your content on a platform that values user privacy and allows users to choose which instances (server communities) they want to belong to and share their data with.

Crossposting from Twitter to Mastodon with Seenly

[Coming soon in 2023] This feature is currently under development and will arrive early in 2023.

To crosspost from Twitter to Mastodon using Seenly, you can follow these steps:

1. Sign in to your Seenly account and go to the Composer page.
   
2. Click the “Socials” button (in the top navigation bar) and then click “Connect social account”
   
3. Select Mastodon from the list of available networks.
   
4. Follow the prompts to connect your Mastodon account to Seenly.
   
5. Once your Mastodon account is connected, you can create a new post by either clicking in the calendar or setting up a smart schedule. When you create your post you have the option post it to both Twitter and Mastodon at the same time.
   
6. Click “Publish” to schedule the tweet to both platforms simultaneously.

Keep in mind that not all features and formatting will be preserved when crossposting between the two platforms, so you may need to adjust your message to ensure that it looks and functions properly on both Twitter and Mastodon.